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What is the difference between MSRP and invoice price?

MSRP (Manufacturer's Suggested Retail Price) is the sticker price the manufacturer recommends. Invoice price is what the dealer pays the manufacturer for the vehicle. The difference between the two is the dealer's gross margin before any additional incentives. On most vehicles, invoice is 3% to 8% below MSRP.

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Value Tracking

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No credit impact, view Get personalized insights on your car’s value, so you can time your next car with the most savings.real payments while shopping.

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Testimonials

What Our Customers Say

People come for the number. They stay for how easy we make it.

Read About Their Experience
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Denis Lipari

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Very smooth process and car was delivered on time and the driver and sales rep were very nice and easy to work with!

Very smooth process and car was delivered on time and the driver and sales rep were very nice and easy to work with!

David Tingle

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I had an outstanding experience leasing my car from Vantage Group. From start to finish, the process was seamless and stress-free. I wholeheartedly recommend them to anyone looking for a smooth and enjoyable car-buying experience!

I had an outstanding experience leasing my car from Vantage Group. From start to finish, the process was seamless and stress-free. I wholeheartedly recommend them to anyone looking for a smooth and enjoyable car-buying experience!

Stefanie Jurista

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Front view of three luxury SUVs in blue, silver, and black, positioned side by side with the blue vehicle centered.
Not only did they negotiate the absolute best prices for us for two vehicles, they were also very thorough and very quick with response time. Delivered the vehicles to our house and made the process very hassle free. I will never buy a car at a dealer again
Not only did they negotiate the absolute best prices for us for two vehicles, they were also very thorough and very quick with response time. Delivered the vehicles to our house and made the process very hassle free. I will never buy a car at a dealer again

Joe Piazza

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Front view of three luxury SUVs in blue, silver, and black, positioned side by side with the blue vehicle centered.
This was my second time using vantage auto and i will always come back!! dave was amazing and made the process so easy and jordan was so helpful and nice when dropping off the car!! thank you all again!
This was my second time using vantage auto and i will always come back!! dave was amazing and made the process so easy and jordan was so helpful and nice when dropping off the car!! thank you all again!

Kylie Greg

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Front view of three luxury SUVs in blue, silver, and black, positioned side by side with the blue vehicle centered.
This is a GREAT firm! Sean and his team are the best! I shopped for a long time and could not make up my mind. Sean had incredible patience with me despite my waffling back and forth. When I finally decided, it was completely painless. By far the most painless car buying I have ever done. No dealer nonsense, no games. I got a great price with no aggravation. They will deliver the car if thats what you want. Sean and his team are super flexible and accommodating. Would not hesitate to use them again.
This is a GREAT firm! Sean and his team are the best! I shopped for a long time and could not make up my mind. Sean had incredible patience with me despite my waffling back and forth. When I finally decided, it was completely painless. By far the most painless car buying I have ever done. No dealer nonsense, no games. I got a great price with no aggravation. They will deliver the car if thats what you want. Sean and his team are super flexible and accommodating. Would not hesitate to use them again.

JW P

Front view of three luxury SUVs in blue, silver, and black, positioned side by side with the blue vehicle centered.

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Front view of three luxury SUVs in blue, silver, and black, positioned side by side with the blue vehicle centered.
Best company I’ve dealt with in buying a car. I would highly recommend to anyone looking to skip all the nonsense and get straight to buying without the back and forth nonsense.
Best company I’ve dealt with in buying a car. I would highly recommend to anyone looking to skip all the nonsense and get straight to buying without the back and forth nonsense.

Danny O'Keefe

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Front view of three luxury SUVs in blue, silver, and black, positioned side by side with the blue vehicle centered.

Great experience from start to finish with the team. Made the process very easy and worked with us through the whole process, answering any and all questions. And actually returned all phone calls and texts. Ended up with the car we wanted at the price we wanted.

Great experience from start to finish with the team. Made the process very easy and worked with us through the whole process, answering any and all questions. And actually returned all phone calls and texts. Ended up with the car we wanted at the price we wanted.

Jeremy Golden

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Front view of three luxury SUVs in blue, silver, and black, positioned side by side with the blue vehicle centered.

I'm very happy to have chosen Vantage AutoGroup..made my buying experience very easy.met my expectations..thank you Omar and the rest of the team.

I'm very happy to have chosen Vantage AutoGroup..made my buying experience very easy.met my expectations..thank you Omar and the rest of the team.

jose cruz

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