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How Much Can I Sell My Car For? What KBB Doesn't Tell You

Kelley Blue Book gives you a range. What buyers will actually pay is a different number.

Essential Takeaways

  • KBB, Edmunds, and NADA Guides give you historical averages, not what a buyer will pay today. Use them as a starting range, not a final answer.
  • Accident history, mileage relative to age, and current market demand for your specific model are the three biggest factors that move your actual offers.
  • Different buyers give different offers for the same car because their cost structures and resale channels are different. This is normal and expected.
  • Getting actual offers from at least two or three different buyers is the only reliable way to know if you are receiving a competitive price.
  • Private party values run 10 to 20 percent higher than trade-in values in most valuation tools. Use the private party figure if you plan to sell outside a dealership.

What Valuation Tools Actually Tell You (and What They Don't)

Kelley Blue Book, Edmunds, and NADA Guides are the three tools most sellers use to estimate their car's value. They are useful starting points, but understanding what they actually measure changes how you use them.

These tools generate values based on historical transaction data, regional averages, and condition assumptions. They are telling you what similar cars have sold for in similar conditions over a recent period, not what a buyer will write you a check for today. Your actual offers will vary based on your specific car, your local market right now, current dealer inventory levels, and what buyers in your segment are actively looking for this week.

The trade-in values these tools show also tend to run 10 to 20 percent below private party values, because they reflect what dealers pay, not what consumers pay. If you are planning to sell privately or through a broker, use the private party range, not the trade-in estimate.

What Actually Moves Your Car's Value

Several factors have outsized impact on what buyers will actually offer:

  • Accident history: A clean Carfax is worth real money. A reported accident, even a minor one, reduces offers from professional buyers by a meaningful percentage. Private buyers often walk away entirely when they see an accident on the report.
  • Mileage relative to age: A car with well below average mileage for its age commands a premium. A car with significantly above average mileage faces a discount. The average vehicle in the US is driven roughly 12,000 to 15,000 miles per year; deviations from that range affect offers noticeably.
  • Market demand for your specific make and model: A Honda CR-V in a market where dealers need inventory is a different conversation than a discontinued sedan no one is actively searching for.
  • Current inventory conditions: When used car supply is tight, buyers pay more. When inventory is heavy, buyers are more selective and offers drop. Market conditions in 2026 have normalized significantly from the supply-constrained peaks of 2021 and 2022.
  • Condition and service records: Complete service history supports a higher asking price with private buyers and reduces the chance of an offer adjustment at inspection by professional buyers.

Why Different Buyers Give Different Numbers for the Same Car

If you submit the same car to three different buyers and receive three different offers, that is not a mistake. Each buyer prices the car based on their own cost structure and resale channel. A dealer who specializes in your make can move your car faster and at a higher margin, so they can afford to pay more for it. A dealer with excess inventory in your segment may offer less. An online buyer prices based on a national algorithm that may not reflect local demand for your specific model.

This is why getting multiple offers is not optional if you care about the price. It is the only way to find out which buyer values your car most highly on any given day.

How to Get an Accurate Number Before You Commit

Use this sequence:

  • Run your car through KBB and Edmunds to get a range. Note the private party value, not the trade-in figure.
  • Get an offer from at least one online buyer (Carvana or CarMax). This gives you a real number to compare against the tools.
  • Get an offer from a dealership that sells your make. Dealer offers vary more than online buyer offers and are sometimes higher for cars they need urgently.
  • Get competing offers through a broker. A broker brings your car to multiple buyers at once and returns the highest competitive offers without requiring you to repeat the process for each buyer separately.

When you have two or three real offers in hand, you will know immediately whether the tool estimates were accurate and which buyer is pricing your car most favorably. Start your trade with Vantage and get competing offers without the back-and-forth of approaching each buyer one at a time.

Full Disclosure: How Vantage Works

Vantage is a licensed auto broker in New Jersey. We represent sellers by bringing their cars to multiple buyers in our network. We do not set the price; buyers compete and you choose. Depending on the transaction, Vantage may earn a broker fee, disclosed upfront. If you are also in the market for your next car, you can browse our wholesale inventory at the same time.

To find out what real buyers would pay for your car today, start your trade in 5 minutes. No spam. No pressure. Unsubscribe anytime.

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Authors

David Goldstein

President

Sean Ulsaker

Vice President

Pro Tip from Sean

One thing I always tell sellers: the KBB private party value and the actual offer you will receive are two different numbers, and the gap depends entirely on your specific car in your specific market right now. I have seen cars get offers 15 percent above KBB because there was unusual local demand, and I have seen cars come in 20 percent below because the market shifted the week before. The only way to know which situation you are in is to get actual offers, not tool estimates.

About Vantage Auto Group

We're licensed auto brokers who help customers nationwide skip the dealership and save over $2,000 on their next car. Unlike dealers who work for themselves, we work for you. Shopping 350+ dealers to find wholesale pricing the public can't access. Every deal includes:

  • $2,500 Total Loss Protection
  • Free nationwide delivery
  • Zero dealership visits

Testimonials

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Very nice company. They helped me find the vehicle I wanted and helped sell my old car as well. Everyone in the company is great and very helpful explaining all the steps involved. Would highly recommend using them.

Very nice company. They helped me find the vehicle I wanted and helped sell my old car as well. Everyone in the company is great and very helpful explaining all the steps involved. Would highly recommend using them.

DreadBasil

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From start to finish, purchasing my new Jeep was seamless and refreshingly honest. Every question was answered clearly with zero pressure, and I really appreciated the straight talk. An easy, smart decision all around.
From start to finish, purchasing my new Jeep was seamless and refreshingly honest. Every question was answered clearly with zero pressure, and I really appreciated the straight talk. An easy, smart decision all around.

Lisa Salzberg

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Front view of three luxury SUVs in blue, silver, and black, positioned side by side with the blue vehicle centered.
From start to finish, purchasing my new Jeep was seamless and refreshingly honest. Every question was answered clearly with zero pressure, and I really appreciated the straight talk. An easy, smart decision all around.
From start to finish, purchasing my new Jeep was seamless and refreshingly honest. Every question was answered clearly with zero pressure, and I really appreciated the straight talk. An easy, smart decision all around.

Lisa Salzberg

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AS LOW AS
$
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/MO
#
Miles

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod.

Front view of three luxury SUVs in blue, silver, and black, positioned side by side with the blue vehicle centered.

From start to finish, purchasing my new Jeep was seamless and refreshingly honest. Every question was answered clearly with zero pressure, and I really appreciated the straight talk. An easy, smart decision all around.

From start to finish, purchasing my new Jeep was seamless and refreshingly honest. Every question was answered clearly with zero pressure, and I really appreciated the straight talk. An easy, smart decision all around.

Lisa Salzberg

Front view of three luxury SUVs in blue, silver, and black, positioned side by side with the blue vehicle centered.

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AS LOW AS
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Our experience with Vantage was extraordinary. Unexpectedly we found ourselves in a panic when our car just stopped and it was clear to us that we needed a new car! Our son recommended Mark Viegas and from start to finish, each step was seamless. Every person we encountered was professional , knowledgeable and excellent at their job. We were able to sell our original car and purchase a new car without any stress. We highly recommend Vantage Auto Group, Many Thanks for making this experience such a positive one Brad was also a pleasure to work with making sure the delivery was seamless

Our experience with Vantage was extraordinary. Unexpectedly we found ourselves in a panic when our car just stopped and it was clear to us that we needed a new car! Our son recommended Mark Viegas and from start to finish, each step was seamless. Every person we encountered was professional , knowledgeable and excellent at their job. We were able to sell our original car and purchase a new car without any stress. We highly recommend Vantage Auto Group, Many Thanks for making this experience such a positive one Brad was also a pleasure to work with making sure the delivery was seamless

Maureen Dorney

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Frequently Asked Questions

Kelley Blue Book provides a useful starting point, but the figures represent ranges based on average conditions and regional data. Your actual offers will vary based on your specific car's condition, your local market, current dealer inventory levels, and buyer demand for your make and model. KBB trade-in values tend to run lower than private party values, which may differ from what a competitive buyer would actually pay. Use it as one reference, not the final word.

Accident history reported on a vehicle history report has one of the largest impacts on value. High mileage relative to the car's age is the second biggest factor. Poor mechanical condition, major cosmetic damage, and missing service records also reduce value significantly. Buyers who check vehicle history reports will see accident reports even if the car looks fine externally, and they price that in accordingly.

Different buyers have different cost structures, inventory needs, and resale channels. A buyer who specializes in your make and model can sell it faster and at a higher margin, so they can afford to pay more for it. A buyer with excess inventory in your car's segment may offer less. Market conditions at any given moment also affect what buyers are willing to pay. This is why getting multiple offers almost always reveals meaningful differences.

It depends on the repair cost versus the expected return. Small cosmetic fixes like a detail or dent repair often return more than they cost in private sales. Major mechanical repairs rarely return their full cost; buyers typically want to know the car had a problem even after it is fixed. Get two estimates for any repair before deciding: one from a shop and one from what buyers will actually pay with versus without the fix.

Both matter, but mileage typically has more direct impact because it correlates with wear on mechanical components. A five-year-old car with 30,000 miles will generally command more than a five-year-old car with 100,000 miles. That said, age matters for parts availability and technology obsolescence. Anything above 100,000 miles or significantly below average mileage for the car's age will move the offer noticeably in most buyer pricing models.

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